BUSINESS COLLABORATIVE FOR BRAIN HEALTH
Building the Business Case for Brain Health
BCBH unites the private and public sectors in the how and why of investing in brain capital.
THE CHALLENGE
The Future of Work Depends on Healthy Brains
Economic growth now depends less on physical resources and more on the ability to create, share, and apply knowledge. The brain's health sits at the center of many overlapping economic pressures.
ARTIFICIAL INTELLIGENCE
AI is projected to displace or transform the equivalent of 300 million full-time jobs globally by 2030. The roles that remain will demand more of what machines can't replicate: judgment, creativity, and collaboration.
RISING BURNOUT
More than half of U.S. workers report experiencing burnout — a six-year high — costing employers an estimated $322 billion annually in lost productivity, on top of elevated healthcare spending.
DEMOGRAPHIC SHIFTS
By 2030, one in six people globally will be over 60, and dementia cases are projected to nearly triple by 2050, reshaping workforce composition and the caregiver economy employers depend on.
MENTAL HEALTH CRISIS
Depression and anxiety alone cost the global economy an estimated $1 trillion each year, undermining the workforce resilience that organizations depend on to compete and grow.
LABOR FORCE VOLATILITY
In 2025, employee disengagement cost the global economy an estimated $10 trillion in lost productivity, a crisis rooted as much in cognitive and emotional depletion as in organizational structure.
A NEW ECONOMIC FRAMEWORK
To compete in a knowledge-driven economy, organizations must invest not only in physical and financial capital — but in the cognitive, emotional, and social capacities that power human performance.
This is brain capital.
WHAT IS BCBH
Built to Close the Gap Between Knowledge and Action
Most organizations know brain health matters. Few know what to do about it.
BCBH is the business-led collaborative working to close that gap. We develop the frameworks and evidence needed to advance brain health innovation and implementation, convene leaders shaping the brain-healthy economy, and translate strategy into practical tools for employers, policymakers, and institutions.
We connect private sector innovators, investors, and implementers — building and executing the business case for brain health.
CONNECTING THE HOW AND WHY OF BRAIN HEALTH
From evidence to action: the frameworks and initiatives that bridge brain health strategy and business outcomes.
Defining the Model for Business
A United Model for Brain Health: 2025 McKinsey Health Institute Report
Measuring the Impact
Connecting brain health investments to business outcomes
From Concept to Impact
2025 Houston Brain Capital Summit
OUR MEMBERS
The Organizations Shaping the Brain-Healthy Economy
Our members span financial services, life sciences, energy, academia, and advocacy — all united by a commitment to advancing brain health in the private sector.