Brain Capital: The New Competitive Advantage in a Shifting Economy

Houston TX | May 21 - 22, 2025

Enhancing Brain Capital: Lessons from Energy Systems Evolution
Knapsack Knapsack

Enhancing Brain Capital: Lessons from Energy Systems Evolution

Energy systems expert Dr. Lawrence Jones and brain capital leader Dr. Harris Eyre explore how the energy sector’s global transition can inform a parallel shift toward a “brain transition.” They emphasize the need to reframe brain health as the century's "master resource," demanding early public policy integration, robust investment in brain resilience—including "AI hygiene"—and aggressive private sector engagement.

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Day 1 Session 2 | International Markets: Global Brain Health Challenges and Strategies
Knapsack Knapsack

Day 1 Session 2 | International Markets: Global Brain Health Challenges and Strategies

With mental and neurological disorders costing the global economy an estimated $3.5 trillion annually, leaders from government, academia, and industry convene to prioritize "brain capital" as a critical global health and economic imperative. The session urges the implementation of national brain health action plans, life-course interventions, harmonized regional data, and private-sector investment. It also highlights the crucial role of AI with ethical guardrails and the engagement of cultural partners in fostering cognitive resilience worldwide.

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Day 1 Session 4 | Designing Brain-Healthy Workspaces for Better Business Outcomes
Knapsack Knapsack

Day 1 Session 4 | Designing Brain-Healthy Workspaces for Better Business Outcomes

Experts discuss how intentional space design can significantly boost cognitive well-being, employee engagement, and business outcomes. They recommend creating diverse work environments that offer choice and control, seamlessly integrate technology for hybrid work, and prioritize investments in brain health-focused spaces linked to tangible business metrics.

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