
Brain Capital: The New Competitive Advantage in a Shifting Economy
Houston TX | May 21 - 22, 2025

Enhancing Brain Capital: Lessons from Energy Systems Evolution
Energy systems expert Dr. Lawrence Jones and brain capital leader Dr. Harris Eyre explore how the energy sector’s global transition can inform a parallel shift toward a “brain transition.” They emphasize the need to reframe brain health as the century's "master resource," demanding early public policy integration, robust investment in brain resilience—including "AI hygiene"—and aggressive private sector engagement.

Day 1 Session 2 | International Markets: Global Brain Health Challenges and Strategies
With mental and neurological disorders costing the global economy an estimated $3.5 trillion annually, leaders from government, academia, and industry convene to prioritize "brain capital" as a critical global health and economic imperative. The session urges the implementation of national brain health action plans, life-course interventions, harmonized regional data, and private-sector investment. It also highlights the crucial role of AI with ethical guardrails and the engagement of cultural partners in fostering cognitive resilience worldwide.

Measuring Brain Capital: A new Platform for Unleashing the Flourishing Brain
Experts dive into how neuroscience and AI are transforming brain health from theory to a measurable, multi-trillion-dollar industry. Attendees learn about cutting-edge tools that can quantify brain health, linking it directly to enhanced productivity across education, mental health, and workforce development.

Day 1 Session 4 | Designing Brain-Healthy Workspaces for Better Business Outcomes
Experts discuss how intentional space design can significantly boost cognitive well-being, employee engagement, and business outcomes. They recommend creating diverse work environments that offer choice and control, seamlessly integrate technology for hybrid work, and prioritize investments in brain health-focused spaces linked to tangible business metrics.